Priority Health Launches Telehealth PCP Plans for Members in Michigan

What You Should Know:

– Priority Health launches its virtual-first coverage
option with MyPriority Telehealth PCP plans, using top platform Doctor On

– Members who choose one of the MyPriority Telehealth PCP
plans will have a doctor assigned as their primary care physician (PCP) through
Doctor on Demand and all visits will take place virtually.

announced the launch of their new MyPriority Telehealth PCP plans
that will go into effect on January 1, 2021. The new plans are designed for
consumers who are seeking health coverage that is virtual-first and are
comfortable with online interactions with providers. Priority Health is now the
first insurer in Michigan to offer this type of virtual-first product.

How It Works

Members who choose one of the MyPriority Telehealth PCP
plans will have a doctor assigned as their primary care physician (PCP) through Doctor on Demand and all visits will take place
virtually. The member will need a referral from their doctor to seek care in a
traditional office setting with a specialist, as needed. Emergency care does
not have this same restriction.

The new Telehealth PCP plan options, while virtual-first,
still provide members with the same level of comprehensive coverage as a
traditional plan. Members who choose a Telehealth PCP plan will have full
coverage for preventive care and will also have access to added benefits like
reduced copays on prescription drugs, diabetes and chronic condition
management, global emergency assistance through Assist America, and discounted
prices for gym memberships.

Why It Matters

“There is no doubt that telehealth is here to stay. Throughout the COVID-19 pandemic, we have seen a massive and sudden shift in the way health care is typically delivered, and many consumers used virtual care for the first time,” said Carrie Kincaid, Vice President of Individual Markets at Priority Health. “With more and more people realizing that telehealth can be a safe and convenient option for certain types of care, we knew that now was the right time to launch this innovative plan option.”

“This Telehealth PCP plan acts as a primary care doctor, urgent care, behavioral health, preventive health and chronic care provider all with the convenience of being able to seek care from the comfort and safety of home,” Kincaid noted. “We listened to what consumers want, and we are excited to bring this new offering into the market.”